Minatory HP and love general give birth to Kodak low ink box

From;  Author:Stand originally
Network of fax of 2007-2-14 China


The raw material that hold cost is very expensive, this is well-known issue, also be current a current situation of market of lumber of Chinese office bad news, but the message that transmitted from Kodak respect recently lets person hearten, kodak is tasted newly at rolling out machine of 3 an organic whole recently, use ink box price goes exceedingly low, among them, the price of black and white ink box is 9.99 dollars, the price of chromatic ink box is 14.99 dollars.

Kodak says, what Kodak this action considers the user uses printer ink box to throw expensive heart namely is painful, rolled out series of machine of this an organic whole technically to be tasted newly thereby, in order to cut the cost of ink box expenses of the user. Can understand so, it is under same cost, printer of series of machine of this an organic whole can compare Kodak the competitor's product prints the file of double or picture more, and Kodak still rolled out Kodak appreciation bag for the product of this series, it is OK 4*6 inch the cost that the photograph prints drops 10 cent.

As we have learned, current, printer of global ink jet and muti_function year of sale of equipment 1/4 what still be less than ink of bad news material and sale of the paper that print.

The printer manufacturer such as HP is used all the time be similar to " razor and razor blade " price pattern, namely with small gain even 0 profit sell printer hardware, score gain through ink. Current, price of every ounce inky exceeds the perfume of coequal weight or caviar even. Kodak plans to change this one pattern, score more gain from inside printer hardware, but lower inky price considerably at the same time. Kodak expresses, through using innovation technology and brand-new price pattern, this company hopeful controls in part of inky cost cutting. The analyst expresses, the congener product that the new-style printer of Kodak compares the market to go up on the price is expensive 50 dollars left and right sides, but respect of bad news material makes benefit very much however. The black and white ink box that it uses makes work only 10 dollars, chromatic ink box also makes work only 15 dollars, be equivalent to the half of price of ink box of current main trend. Kodak expresses, use the new-style printer of this company, consumer prints a piece of 4 cost to 6 inches of photographs to be 10 cent only, and the cost of printer of use other family expenses is 29 cent, the price of the retailing shop also reachs 19 cent.

A few industries observe the personage thinks, kodak new strategy will bring not little impact to printer market, the impact that the 2 class manufacturer such as Aipusheng and benefit alliance gets is the biggest. The president Charles of Lyra Research of market research firm · Le Kapu is special (Charles LeCompte) expresses: "The new product of Kodak will break printer industry ' razor and razor blade ' mode. A lot of consumer hope to buy cheap ink, this added the company of Chinese ink to offer vivosphere for ink box to those. So far, the ink box that adds Chinese ink afresh had held the market share of 30% , this means the low strategy of Kodak to will obtain the welcome of a lot of consumer. This means the low strategy of Kodak to will obtain the welcome of a lot of consumer..
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